Live Well Exercise  Clinic was looking to expand their vision in a major way, by opening up state-of-the-art clinics and offering comprehensive service to those struggling with chronic disease. The logo stayed pretty much intact besides some minor tweaks. But the overall look and feel was radically overhauled. They offer four primary programs.

We worked on developing four custom sub-brand colours and logos. Firestain designed a new website, all the artwork and interior graphics for the new clinic, as well as multiple collateral pieces, including business cards, an introduction package, referral forms, posters, postcards and, of course, some smoking vehicle graphics. There’s a corporate-styled Mini Clubman as well as a program-branded Mini.

The overall look is sharp and sophisticated. Clean and simple without being cold and clinical.

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